The “Sinners” music video, directed by The Coogler Brothers, is set in the 1930s Jim Crow-era South. It portrays Rod Wave driving an old-school car through cotton fields, delivering poignant lyrics that reflect on historical and personal struggles. The video features cameos by actors Woody McClain, Dominque Madison, and Charles A. Black, seamlessly integrating scenes from the forthcoming film.
In “Sinners,” Rod Wave delves into themes of generational trauma, resilience, and redemption. He draws parallels between past and present challenges, singing, “Excuse me, master, I think you’re confused / I was promised forty acres and mules.” The song’s soulful production, characterized by angelic chords and a haunting choir, complements Rod Wave’s emotive delivery.
The film “Sinners” is scheduled for release on April 18 and marks Ryan Coogler’s return to original storytelling. Michael B. Jordan takes on dual roles as twin brothers Smoke and Stack, navigating a narrative that intertwines supernatural elements with profound human experiences.
Rod Wave expressed his enthusiasm for collaborating with Coogler, stating, “Ryan is one of my favorite directors out, from ‘Fruitvale Station’ to ‘Black Panther.’ When I heard that he wanted to work with me, I was excited by the opportunity to enter his world. I connected with the movie instantly when I watched it.”
Fans can watch the “Sinners” music video on Rod Wave’s official YouTube channel.
The “Sinners” single is now available on all major streaming platforms, offering listeners a glimpse into the evocative themes explored in the upcoming film.